Strategy is a comprehensive plan of a firm which determines its directions and provides guidelines for allocating resources to achieve its long term goals.
Ranjbarian, B. , Khazaei Pool, J. , & Balouei Jamkhaneh, H. (2012). An Analysis of Strengths, Weaknesses, Opportunities, and Threats of Outbound Tourism Industry in Isfahan by Fuzzy AHP. Journal of Tourism Planning and Development, 1(1), 13-34.
MLA
Bahram Ranjbarian; Javad Khazaei Pool; Hadi Balouei Jamkhaneh. "An Analysis of Strengths, Weaknesses, Opportunities, and Threats of Outbound Tourism Industry in Isfahan by Fuzzy AHP", Journal of Tourism Planning and Development, 1, 1, 2012, 13-34.
HARVARD
Ranjbarian, B., Khazaei Pool, J., Balouei Jamkhaneh, H. (2012). 'An Analysis of Strengths, Weaknesses, Opportunities, and Threats of Outbound Tourism Industry in Isfahan by Fuzzy AHP', Journal of Tourism Planning and Development, 1(1), pp. 13-34.
CHICAGO
B. Ranjbarian , J. Khazaei Pool and H. Balouei Jamkhaneh, "An Analysis of Strengths, Weaknesses, Opportunities, and Threats of Outbound Tourism Industry in Isfahan by Fuzzy AHP," Journal of Tourism Planning and Development, 1 1 (2012): 13-34,
VANCOUVER
Ranjbarian, B., Khazaei Pool, J., Balouei Jamkhaneh, H. An Analysis of Strengths, Weaknesses, Opportunities, and Threats of Outbound Tourism Industry in Isfahan by Fuzzy AHP. Journal of Tourism Planning and Development, 2012; 1(1): 13-34.