سنجش میزان تاثیرگذاری ابعاد کیفیت بر پایداری اقامتگاه های بومگردی (مورد مطالعه: استان تهران)

نوع مقاله : علمی-پژوهشی

نویسندگان

1 فارغ التحصیل دانشگاه تربیت مدرس

2 استاد/ دانشگاه تربیت مدرس

10.22080/jtpd.2022.21451.3541

چکیده

امروزه کیفیت مقاصد گردشگری روستایی و به‌طور خاص اقامتگاه های بومگردی به یک مزیت رقابتی مهم تبدیل شده‌است. بسخن دیگر، اقامتگاه های بومگردی زﻣﺎﻧﻲ ﻣﻲ‌ﺗﻮانند ﺑﻴﺸﺘﺮﻳﻦ ﻣﻄﻠﻮﺑﻴﺖ را ﺑﺮای گردشگران داﺷﺘﻪ ﺑﺎﺷﺪ ﻛﻪ اﻧﺘﻈﺎرات آنان را ﺑﺮآورده ﺳﺎزند. اﻳﻦ اﻧﺘﻈﺎرات در ﻗﺎﻟﺐ اﺑﻌﺎد ﻣﺨﺘﻠﻒ زﻳﺴﺖ‌ﻣﺤﻴﻄﻲ، اﺟﺘﻤﺎﻋﻲ، ﻛﺎﻟﺒﺪی و اﻗﺘﺼـﺎدی ﻣﻌﻨﺎ ﭘﻴﺪا ﻣﻲ‌ﻛﻨﺪ. ﭼﻨﺎﻧﭽﻪ ﻫﺮﻳﻚ از اﻳﻦ ﻋﻮاﻣﻞ در اقامتگاه های بومگردی ﻛﻴﻔﻴﺖ ﻣﻄﻠﻮب را ﻧﺪاﺷـﺘﻪ ﺑﺎﺷﻨﺪ، ﺑﺮ ادراک و اﺣﺴﺎس گردشگر از ﻓﻀﺎ و درﻧﺘﻴﺠﻪ ﺑﺮ ﺳﻄﺢ رﺿﺎﻳﺘﻤﻨﺪی او از مقصد گردشگری ﺗﺄﺛﻴﺮ ﻣﻲ‌ﮔﺬارﻧﺪ. بر این اساس، هدف مطالعه حاضر سنجش میزان تاثیرگذاری ابعاد مختلف کیفیت بر پایداری اقامتگاه های بومگردی استان تهران است. این پژوهش از نوع توصیفی - تحلیلی است. داده‌های تحقیق به روش اسنادی و میدانی گردآوری شده است. پرسش‌نامه محقق‌ساخته بر اساس شاخص‌ها و متغیرهای مطالعه در بین 160 نفر از گردشگران روستایی منتخب در 6 اقامتگاه های بومگردی در استان تهران تکمیل شده‌است. برای تحلیل از آزمون‌های آماری مانند همبستگی، رگرسیون و تحلیل مسیر استفاده شده‌است. نتایج نشان می‌دهد به ترتیب کیفیت کالبدی، کیفیت محیطی، کیفیت اقتصادی و کیفیت اجتماعی – فرهنگی بر پایداری اقامتگاه های بومگردی استان تهران تاثیرگذار هستند.

کلیدواژه‌ها

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برنامه ریزی و توسعه گردشگری
دوره 11، شماره 40
اردیبهشت 1401
صفحه 41-78

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